In today’s article, you will discover top food influencers on Instagram and TikTok. These food influencers are transforming the way we discover, cook, and enjoy our favorite culinary.
From delicious, mouth-watering recipes to visually appealing photography, these cooking influencers are inspiring millions of audiences through their unique cooking techniques and new delicacies.
Foodie Alert! Let’s dive into the top food influencers on TikTok and Instagram.
Table of Contents
Quick Overview of Top Food Influencers on Instagram and TikTok
If you’re short on time or just looking for a quick summary, here’s a snapshot of the top food influencers on Instagram and TikTok.
| Influencer Name | Key Focus/Niche | Follower Count | Social Links | Read More |
|---|---|---|---|---|
| Gordon Ramsay | Fine dining, Celebrity cooking, Food criticism | 18M+ (IG) | Read More | |
| Jamie Oliver | Healthy eating, British cuisine, food activism | 10.5M+ (IG) | Read More | |
| Teighan Gerard | Homestyle cooking, Food styling | 5.5M+ (IG) | Read More | |
| Ree Drummond | Ranch cooking, Oklahoma cuisine | 4.3M+ (IG) | Read More | |
| Ranveer Brar | Lucknowi cuisine, Street food, Food styling | 3.8M+ (IG) | Read More | |
| Kunal Kapur | Food presentation, Regional and modern indian cuisine | 3.5M+ (IG) | Read More | |
| Shivesh Bhatia | Baking, Food styling | 2.8M+ (IG) | Read More | |
| Joshua Weissman | Haute cuisine, Molecular gastronomy, Food science | 2M+ (IG) | Read More | |
| Sanjeev Kapoor | Vegetarian cooking, Cooking simplification | 1.9M+ (IG) | Read More | |
| David Chang | Asian fusion cuisine, Food media | 1.8M+ (IG) | Read More | |
| Abit El Saghir | Middle eastern and Mediterranean cuisine | 26M+ (TikTok) | TikTok | Read More |
| Lynn Yamada Davis | Japanese-American fusion cuisine | 21M+ (TikTok) | TikTok | Read More |
| Deborah Yowa | ASMR food content, Appealing food visuals | 18M+ (TikTok) | TikTok | Read More |
| Keith Lee | Food reviews, Comedic skits, Experiments | 16.5M+ (TikTok) | TikTok | Read More |
| Emily Mariko | Japanese American fusion cuisine, Food styling | 12.5M+ (TikTok) | TikTok | Read More |
| Tommy Winkler (The Food Guy) | Food reviews, Food critic, Street food expert | 10.9M+ (TikTok) | TikTok | Read More |
| Ivan McCombs (Ramen King) | Ramen and noodle expert, ASMR reviews | 10.5M+ (TikTok) | TikTok | Read More |
| Max Greb (Max the Meat Guy) | Non-veg expert, Grilling & BBQ mastery | 5.7M+ (TikTok) | TikTok | Read More |
| Kevin Noparvar | Food reviews, Spicy food lover | 3.4M+ (TikTok) | TikTok | Read More |
| Alexis Frost | Fast food lover, Food reviews, Lifestyle | 2.5M+ (TikTok) | TikTok | Read More |
Let’s move to the details!
Top Food Influencers on Instagram
Here is the list of top Instagram food influencers.
1. Gordon Ramsay
Instagram Link: Gordon Ramsay
Username: @gordongram
Followers: 18M
Niche: Fine Dining, Celebrity Cooking, Food Criticism, Food trends and Cooking education.
Cookbook: Ramsay in 10, Gordon Ramsay’s Home Cooking, In the Heat of the Kitchen and others.
Bio: Gordon Ramsay is one of the most followed food influencers on Instagram. Initially, He was a soccer player before starting his career in cooking. Later, he started his career in cooking with training from famous chefs like Macro Pierre White and Albert Roux.
Moving down to his achievements, he currently holds seven Michelin stars and named as “Greatest British Chef.” Amidst his popularity, he also appeared in TV shows like MasterChef, Hell’s Kitchen, Hotel Hell, and others. Beyond Instagram, he is also available on other social platforms including TikTok, YouTube, Facebook, and Twitter.
2. Jamie Oliver
Instagram Link: Jamie Oliver
Username: @jamieoliver
Followers: 10.5M
Niche: Healthy Eating, British Cuisine, Food Activism, etc.
Cookbook: The Naked Chef, Jamie’s Italy, Simply Jamie and 15-Minute Meals.
Bio: Jamie Oliver is a famous British chef and one of the top Instagram food influencers. His cooking career boomed when he appeared on the TV show, The Naked Chef which made him popular. Other than being a chef, he is also known as a famous TV personality.
Additionally, he has launched various restaurants such as Fifteen, Jamie’s Italian, and Barbecoa. He has led various campaigns to promote nutritious and healthier school meals in the UK. He also runs a cookery school to help everyone who wants to learn cooking skills under his guidance.
3. Teighan Gerard
Instagram Link: Half-Baked Harvest
Username: @halfbakedharvest
Followers: 5.5M
Niche: Comfort Food, Homestyle Cooking, Food Styling, Cookbook Author, etc.
Cookbook: Half Baked Harvest Cookbook, Half Baked Harvest Super Simple, and Half Baked Harvest Every Day.
Bio: Teighan Gerard is a popular food influencer and author known for her famous food blog Half Baked Harvest. She offers a comprehensive range of recipes including healthy meals, comfort food, Innovative recipes, and whatnot.
Teighan Gerard regularly shares her latest recipes, cooking tips, and behind-the-scenes on her Instagram. Furthermore, she has appeared on media platforms and various food magazines including Food & Wine, People, and The New York Times.
4. Ree Drummond
Instagram Link: The Pioneer Woman
Username: @thepioneerwoman
Followers: 4.3M
Niche: Ranch Cooking, Family-Friendly Recipes, Oklahoma Cuisine, Lifestyle Influencer, and others.
Cookbook: Recipes from an Accidental Country Girl, Food from My Frontier, Holidays, Dinnertime, etc.
Bio: Ree Drummond is the creator of a popular food blog named The Pioneer Woman, a bestselling author and famous food influencer. She shares her recipes, lifestyle, and family stories on her Instagram. Additionally, she hosted a popular Food Network show featuring her recipes and rural lifestyle.
Besides this, she also launched her brand known as The Pioneer Woman Collection which includes home decor, kitchenware, furniture, clothing, and more. She is the owner of a restaurant called The Mercantile. She has received various awards for her work like Daytime Emmy nominations and is one of the top food influences on the Forbes list.
5. Ranveer Brar
Instagram Link: Ranveer Brar
Username: @ranveer.brar
Followers: 3.8M
Niche: Lucknowi Cuisine, Modern Indian Cuisine, Street Food, Food Styling, TV personality and others.
Cookbook: Come into My Kitchen, A Traditional Twist, Kitchen Kahani with Ranveer (Podcast).
Bio: Ranveer Brar is one of the famous food influencers on Instagram and is known for his innovative approach to Indian cuisine. Additionally, he is well known for his work in Indian TV shows including MasterChef India, Ranveer’s Cafe, and Royal Rasoi.
On his Instagram, he regularly shares his unique fusion recipes, street food, and modern Indian recipes. Also, he has become the youngest Executive Chef of a 5-star Hotel. He used his popularity to launch his own restaurant named Bazaar and Ranveer Brar Foods, a food products company.
6. Kunal Kapur
Instagram Link: Kunal Kapur
Username: @chefkunal
Followers: 3.5M
Niche: Regional and Modern Indian Cuisine, Indian Ingredients and Spices, Food Presentation, and more.
Cookbook: Kunal Kapur in the Kitchen and A Chef in Every Home.
Bio: Kunal Kapur is a well-known chef, TV personality, and food influencer. He explores various regional Indian cuisines, and innovative recipes, experimenting with new flavors, and shares his experience on his social platforms.
Furthermore, He has been a judge on various shows like MasterChef India, My Yellow Table, and Thalis of India and owns various restaurants in Mumbai and London.
7. Shivesh Bhatia
Instagram Link: Shivesh Bhatia
Username:@shivesh17
Followers: 2.8M
Niche: Baking and Desserts, Food Styling and Blogging, Recipe development, Baking workshops, and Food entrepreneurship.
Cookbook: Bake with Shivesh, Shivesh Bhatia’s Desserts for Every Mood: 100 Feel-Good Recipes, Eggless Baking with Shivesh, and A Cookbook for Special Days, Special People.
Bio: Another notable food influencer on Instagram is Shivesh Bhatia. He is famous for his baking skills and regularly shares his tips and recipes for cakes, cookies, etc. Also, he is a great food stylist and photographer that you can feel via his Instagram feed.
In addition, he has worked with numerous popular brands including Nestle, kitchenAid, Plum, and many more. He has also been featured in the Forbes 30 Under 30 Asia list. However, if you looking for long-format cooking content, Shivesh’s YouTube has got your back.
8. Joshua Weissman
Instagram Link: Joshua Weissman
Username:@joshuaweissman
Followers: 2M
Niche: Fine Dining, Haute Cuisine, Molecular Gastronomy, Innovative cooking techniques, Food Science, and Restaurant consulting.
Cookbook: An Unapologetic Cookbook and Joshua Weissman: Texture Over Taste.
Bio: Joshua Weissman is one of the self-taught chefs among these top Instagram food influencers. He is popular for his detailed recipe explanations and unique cooking techniques.
Moreover, he has a great interest in cooking science and the chemical processes that take place in cooking. He has also worked with other famous food influencers and has been featured in Forbes and The New York Times.
9. Sanjeev Kapoor
Instagram Link: Sanjeev Kapoor
Username: @sanjeevkapoor
Followers: 1.9M
Niche: Vegetarian Cooking, Indian Cuisine, Food and Culture, Cooking Simplification and much more.
Cookbook: How to Cook Indian, Khazana of Indian Vegetarian Recipes, The Yellow Chilli Cookbook, Royal Hyderabadi Cooking, Low-Calorie Vegetarian Cookbook, and others.
Bio: Sanjeev Kapoor is one of the notable chefs from India and is known for his popular TV show, Khana Khazana which ran for 18 years. He shares his creative and innovative Indian recipes through his social media, while his signature dishes include Shan-e-Tukda and Makhmali Paneer.
Additionally, he has received various awards including the Padma Shri which is one of the highest civilian honors. He has been a culinary ambassador for promoting Indian cuisine at a global level.
10. David Chang
Instagram Link: David Chang
Username: @davidchang
Followers: 1.8M
Niche: Asian Fusion Cuisine, Modern Asian Cooking, Restaurant Entrepreneurship, Food Media, and many more.
Cookbook: Momofuku: A Cookbook, Eat a Peach: A Memoir, Lucky Peach Presents 101 Easy Asian Recipes, etc.
Bio: Last but not least on our list of top Instagram food influencers is David Chang. David Chang is popular for his innovative Asian cuisine, unexpected ingredients, and bold flavors. Also, he is the founder of Momofuku Restaurant.
Besides Cooking, David Chang also hosted various TV shows like The Mind of a Chef, Ugly Delicious, etc. He is also a food activist for raising awareness about food sustainability, social justice, and cultural exchange.
Top Food Influencers on TikTok
Following is the list of the famous TikTok food influencers.
11. Abit El Saghir
TikTok Link: abir.sag
Username: @abir.sag
Followers: 26.4M
Niche: Middle Eastern and Mediterranean cuisine, Vegan, Plant-based recipes, and Cultural storytelling.
Bio: Abit El Saghir is one of the top cooking influencers on TikTok known for her expertise in traditional Middle Eastern cuisine. Apart from her cooking and food-related content, she often shares easy DIY tutorials for her audience. She also raised her voice for the Palestine people and their freedom.
12. Lynn Yamada Davis
TikTok Link: Lynja
Username: @cookingwithlynja
Followers: 21.7M
Niche: Japanese-American fusion cuisine, Approachable recipes, and Entertainment.
Bio: With almost 22M followers, Lynja has become the most popular food influencer on TikTok. She was known for her extremely good cooking skills. After her demise, the brand is carried forward by her children. Additionally, in her memories, they founded a brand named OSMO including salts, grinders, and olive oils.
13. Deborah Yowa
TikTok Link: Deborah Yowa
Username: @deborahyowa
Followers: 18.2M
Niche: ASMR food content, Appealing food visuals, French and European cuisine, and others.
Bio: The next food influencer on our list is Deborah Yowa. She is known for her crazy, unique, and entertaining food-related content.
Moreover, she shares her content on platforms including TikTok and Instagram. However, the following on Instagram is not as wide as her TikTok.
14. Keith Lee
TikTok Link: Keith Lee
Username: @keith_lee125
Followers: 16.5M
Niche: Real food reviews, Food challenges, Experiments, and Comedic skits.
Bio: Keith Lee is a popular food influencer known for his honest food reviews of fast food and restaurant dishes. Also, he actively interacts with his audience through live streams, comments, and engaging content. He also shares lifestyle and travel content on his social platforms.
Keith Lee launched his merchandise collection as Familee Merch and is associated with Microsoft to help restaurants optimize their business with Microsoft technologies.
15. Emily Mariko
TikTok Link: Emily Mariko
Username: @emilymariko
Followers: 12.5M
Niche: Unique recipe development, Food styling, and Japanese American fusion cuisine.
Bio: Emily Mariko is another viral food influencer known for quick, easy, and minimal recipe development. She mainly focuses on healthy and wholesome eating. Emily’s content style includes ASMR elements and authenticity.
Also, you can buy her personal favorite items from Amazon like holiday decor, gift ideas, kitchen essentials, and a lot more. Apart from TikTok, she is also available on Snapchat, Instagram and YouTube.
16. Tommy Winkler | The Food Guy
TikTok Link: Tommy Winkler
Username: @tommywinkler
Followers: 10.9M
Niche: Food reviews, Food Critic, High energy content, Street food expert, etc.
Bio: Another popular TikTok food influencer is Tommy Winkler who is popularly known as The Food Guy. His content on his social media revolves around food reviews, experiences, and how he eats.
Additionally, he is a fitness freak and also shares his workout videos and healthy meal options on his social media. You can also buy his favorite food & film gadgets from his website like a Stainless Steel Chopper, Microphone, and Triopd.
17. Ivan McCombs | Ramen King
TikTok Link: IVAN
Username: @ramenkingvian
Followers: 10.8M
Niche: Ramen and noodle expert, Detailed & ASMR reviews, Food challenges, and more.
Bio: Ivan McCombs is another famous food influencer on Tiktok which is known for its exceptional knowledge and expertise in ramen. He is also the author of a cookbook named Insanely Good Ramen Meals.
The Ramen King regularly shares content like ramen reviews, recipes, cooking techniques, and more. Other than this, he collaborated with different brands including Bottle Joy, Drink Poppi, Zombie, and others.
18. Max Greb | Max the Meat Guy
TikTok Link: Max the Meat Guy
Username: @maxthemeatguy
Followers: 5.7M
Niche: Non-veg expertise, Grilling and BBQ mastery, Challenges and experiments, etc.
Bio: Max Greb is one of the top meat-cooking influencers on TikTok. His content is primarily focused on meat like grilling, smoking, and meat-cutting techniques. Besides TikTok, he also shares similar content on Instagram and YouTube.
Furthermore, he launched his own brand MaxJerky which includes various jerky flavors, beef slabs, and other meat-related products.
19. Kevin Noparvar
TikTok Link: how.kev.eats
Username: @how.kev.eats
Followers: 3.4M
Niche: Food reviews, Challenges, Spicy food lovers, and Asian food expertise.
Bio: Kevin Noparvar who is also known as How.Kev.Eats is a famous food influencer and content creator. He shares entertaining food-related content including restaurant reviews, food reviews, and recommendations in his very own unapologetic way on his TikTok and Instagram as well. Furthermore, he becomes famous because of his candid and authentic reviews.
20. Alexis Frost
TikTok Link: Alexis Frost
Username: @alexis.frost
Followers: 2.5M
Niche: Food reviews, Fast food lover, Lifestyle content, Influencer Collaborations, and more.
Bio: And finally, we are rounding off our list of TikTok food influencers with Alexis Frost. She is widely known on TikTok for her unique food reviews and entertaining videos.
Additionally, she also shares content related to lifestyle, fashion, and travel diaries on her social media including TikTok and Instagram.
FAQs
Q. Who are some of the top food influencers on TikTok?
Some of the most followed food influencers on TikTok are Abit El Saghir, Lynn Yamada Davis, Deborah Yowa, and Keith Lee.
Q. Who are some of the top food influencers on Instagram?
Gordon Ramsay, Jamie Oliverger, Tieghan Gerard, and Ree Drummond are some of the top Instagram food influencers.
Q. What makes a food influencer stand out?
Here are some key factors that can make a Food Influencer stand out of the crowd:
- Quality Content.
- Unique Recipes.
- Interaction with audience.
- Authenticity.
- and lastly, Consistency.
Q. How much do food influencers make?
There is no fixed amount to answer how much money these influencers make. However, these Mega influencers can easily earn $10,000 to $100,000 per post according to their reach and popularity.
Q. How to find food influencers?
It’s very easy to find food influencers, here’s how:
- Search using Hashtags like #foodie, #foodtiktok, #foodinstagram, etc.
- Influencer marketing platforms like Hypr, Grin, Trackr, and others.
- Food Blogs and Websites.
Q. How do food influencers make money?
These top food influencers can make generous money from their brand collaborations, affiliate marketing, Product lines, Cooking classes, Workshops, and Sponsorship.
Conclusion
That’s it for the article on top food influencers on Instagram and TikTok. From quick, easy, and unique recipes of Instagram influencers to entertaining videos on TikTok, these food influencers are taking the culinary experience to newer heights.
In this article, we have spotlighted 20 talented food influencers across Instagram and TikTok with their expertise, bios, and links for you to dive deeper into their food world. Whether you are a foodie, a chef, or a general explorer, this article caters to all your needs.
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